Consulting Services

Sales:
* Account and contact management
* Opportunity, forecasting, and territory management

Marketing:
* Campaign and lead management
* Google AdWords
* Communities
* Social media

Define and prioritize product portfolio:
* Customer interviews
* Competitive analysis
* Surveys
* Market research
* Win/loss reports

Launch and market products:
* Positioning and messaging
* Internet marketing and social media
* Sales tools development
* Training
* Product launch planning and management
* Customer council or user group setup
* Data sheets, white papers, and case studies writeup
* Product demos

Manage the product process:
* Improve or define development work flow/process
* Facilitate cross-functional teams
* Beta site programs
* Product Management software tools deployment, administration, and training

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Why outsource to a consultant?
* When in a time crunch or overloaded
* To turn things around
* For a new or different perspective
* To assist current PMs or can’t employ one
* To work through internal politics

Check out these links for additional guidance:
* Can you outsource Product Management?
* How to outsource Product Management.

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Testimonial:
“Product success requires solid leadership for timeliness, quality, usability and teamwork. Andrew has thorough, practical experience in product strategy, management and technical marketing, with team-building skills that deliver. I have seen him lead individuals and teams from extremely contenscious situations, to success. He’s a valuable addition to any development or go-to-market effort.”
* Holly Linden, Sr. Marketing Manager, Cisco Systems